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IT WAS ANOTHER WEEKEND OF BOXOFFICE SURPRISES AS EXHIBITION'S SUMMER RECOVERY CONTINUED DESPITE CONCERNS ABOUT DAY & DATE STREAMING COMPETITION & DELTA VARIANT INFECTIONS SPREADING GLOBALLY AMONG UNVACCINATED PEOPLE. OVER-PERFORMING LAUNCHES FOR "JUNGLE CRUISE" & "THE GREEN KNIGHT" KEPT BOXOFFICE MOMENTUM GOING WITH 85% OF NORTH AMERICAN CINEMAS NOW OPEN, PER COMSCORE'S PAUL DERGARABEDIAN, VS. 84% PREVIOUS WEEKEND. FACT THAT FAMILIES TURNED OUT FOR "JC" DESPITE DELTA VARIANT SCARE HEADLINES IS VERY POSITIVE NEWS FOR EXHIBITORS. ...

DISNEY'S PG-13 FAMILY COMEDY ADVENTURE "JUNGLE CRUISE" HIT THEATRES WITH MUCH MORE STEAM THAN ANALYSTS ORIGINALLY EXPECTED -- #1 WITH $34.2M AT 4,310 LOCATIONS ($7,931), WIDEST PANDEMIC ERA OPENING TO DATE. EARLIER PROJECTIONS HAD IT OPENING AS LOW AS $22M OR, MAYBE, REACHING $25M. "JC" DID $27.6 IN 47 INTERNATIONAL MARKETS FOR WORLDWIDE THEATRICAL CUME OF $61.8M. STUDIO SAID GLOBAL STREAMING ON DISNEY+ ADDED $30M FOR $91.8M WORLDWIDE CUME FOR ALL REVENUE STREAMS. ...

LOWER THEATRICAL PREDICTIONS FOR "JC" WERE INFLUENCED IN PART BY CRITICS' DOWNBEAT REVIEWS -- JUST 63% BARELY FRESH ON TOMATOMETER. MORE IMPORTANTLY, MOVIEGOERS LOVED IT -- WITH 93% AUDIENCE SCORE ON ROTTEN TOMATOES. DISNEY'S MARKETING CLEARLY CONNECTED WITH FILM'S REAL AUDIENCE -- MOVIEGOERS LIVING BETWEEN THE COASTS. STUDIO REACHED MOVIEGOERS LAST THURSDAY WITH SPECIAL TAKEOVER OF AMAZON.COM'S HOMEPAGE. FIRST THING MASSIVE TRAFFIC COMING TO AMAZON.COM SAW WERE "JC" PHOTOS & VIDEOS WITH ADJACENT CLICK-HERE BUTTONS TO BUY CINEMA TICKETS OR STREAM ON DISNEY+. ...

DRIVEN MOSTLY BY "JC," WEEKEND TOTAL FOR ALL FILMS IN MARKETPLACE WAS $76.8M, PER COMSCORE, UP 8.7% VS. $70.6M PREVIOUS WEEKEND. COMSCORE'S YEAR-TO-DATE COMPARISONS ARE NOW REFLECTING PANDEMIC RECOVERY BOXOFFICE ACTION WITH $1.7B FOR 2021, DOWN JUST 11% VS. $1.9B FOR 2020. FIRST QUARTER OF 2020 WAS PRE-PANDEMIC. 2021'S TOP FIVE DOMESTIC TITLES THUS FAR: (1) "F9" (UNIVERSAL/ORIGINAL FILM) - $168.5M; (2) "BLACK WIDOW" (DISNEY/MARVEL) - $167.1M; (3) "A QUIET PLACE PART 2" (PARAMOUNT/PLATINUM DUNES) - $158.8M; (4) "GODZILLA VS. KONG" (WB/LEGENDARY) - $99.2M; & (5) "CRUELLA" (DISNEY) - $85.3M. ...

A24/BRON'S R RATED FANTASY ADVENTURE "THE GREEN KNIGHT" OPENED IN SECOND PLACE TIE (WITH "OLD") TO $6.78M AT 2,790 THEATRES ($2,432), SHOWING MORE BOXOFFICE MUSCLE THAN PREDICTED. EXHIBITORS WERE LOOKING FOR JUST $2-4M. "GREEN'S" STRONGEST DEFINITE INTEREST TRACKING WAS WITH +25M & +25F, WHO CAME OUT TO SEE IT IN THEATRES DESPITE ANALYST FEARS THAT WORRIES ABOUT DELTA VARIANT WOULD KEEP ADULT MOVIEGOERS HOME. HELPED THAT CRITICS WERE FAVORABLE -- 89% FRESH ON TOMATOMETER. BUT WORD OF MOUTH MAY NOT BE GREAT WITH RT AUDIENCE SCORE OF JUST 54%....

UNIVERSAL/ORIGINAL FILM'S R RATED THRILLER "OLD" TIED WITH "GREEN" FOR SECOND PLACE IN WEEKEND TWO WITH $6.76M (-60%) AT 3,379 THEATRES ($2,001). CUMES: $30.6M/DOM + $18M/INT = $48.6M/WW. NOT FACING DAY & DATE STREAMING COMPETITION WAS HELPFUL TO "OLD" AS ITS 60% SECOND WEEKEND DROP IS LOWER THAN WEEKEND 2 DROPS FOR UNIVERSAL'S "F9" (-67% -- NO DAY & DATE STREAMING); WB'S "SPACE JAM: A NEW LEGACY" (-69% -- STREAMING ON HBO MAX); & DISNEY/MARVEL'S "BLACK WIDOW" (-68% -- DISNEY+ STREAMING)....

DISNEY/MARVEL'S THIRD WEEKEND OF PG-13 SUPERHERO ADVENTURE "BLACK WIDOW" FINISHED FOURTH WITH $6.4M (-45%) AT 3,360 LOCATIONS ($1,913). CUMES: $167.1M/DOM + $176.5M/INT = $343.6M/WW. ONGOING NEWS COVERAGE OF SCARLETT JOHANSSON'S BREACH OF CONTRACT LAWSUIT AGAINST DISNEY RE: DAY & DATE STREAMING WILL KEEP "BW" IN MEDIA SPOTLIGHT. ...

FOCUS FEATURES/DREAMWORKS/PARTICIPANT'S R RATED THRILLER "STILLWATER" OPENED FIFTH TO $5.1M AT 2,531 THEATRES ($2,023). EXHIBITOR WERE THINKING $4-6M. CRITICS WERE 75% FRESH ON TOMATOMETER WHILE RT AUDIENCE SCORE WAS 71%. BLAH OPENING CONTRASTS WITH BIG OSCAR BUZZ IN JULY AT 74TH ANNUAL CANNES FILM FESTIVAL FOR "STILLWATER" (PLAYING OUT OF COMPETITION), DIRECTOR TOM MC CARTHY ("SPOTLIGHT") & STAR MATT DAMON....

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ITEM2-JUNGLE-CRUISE(1)

ITEM3-JUNGLE-CRUISE(2)

ITEM4-JUNGLE-CRUISE(3)

ITEM7-THE-GREEN-KNIGHT(2)

STILLWATER (2021)