It sounds like NBC will decide whether the Golden Globes resurface in 2023, but others will actually wield that power.
NBC was able to flip the switch on next year’s show by declaring a hiatus to let HFPA deal with its diversity crisis, but the network won’t be able to make 2023 happen unless the 100+ publicity agencies that currently won’t work with HFPA change their mind.
Without the publicists making their A-List clients available to campaign for GG and participate in the event, there’s no show to air. NBC can roll out a red carpet and position cameras around the Beverly Hilton, but without stars there to reveal who they’re wearing and accept awards afterward, there’s nothing to televise.
Right now, it seems unlikely the publicists will do an about-face and embrace HFPA after it takes its first steps to diversify membership and reform certain business practices. With Scarlett Johansson (pictured), Mark Ruffalo & others having denounced HFPA and with Tom Cruise having returned his 3 Globes, is this still an award that stars are willing to campaign for? And could HFPA vote objectively on future films from these 100+ publicists’ clients?