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Tuesday, January 18, 2022

EXHIBS WAITING FOR "MOONFALL" TO RISE

SPIDEY + "SCREAM" IS ALL EXHIBITORS CAN LOOK FORWARD TO UNTIL 2/4 WHEN "MOONFALL" RISES WITH "JACKASS FOREVER" IN CINEMAS. TRACKING SHOWS TOP FIRST CHOICE AGE GROUP FOR "MOONFALL" IS 55-64. NEXT BEST: 35-44. "JACKASS" SKEWS YOUNGER WITH 25-34 TOPS. NEXT BEST: 17-24. LACK OF TOP SHELF PRODUCT FOR REST OF JANUARY SUGGESTS STUDIOS HAVE MISSED POINT THAT YOUNG ADULTS ARE BACK ENJOYING MOVIEGOING -- AS LONG AS THERE'S SOMETHING PLAYING THEY WANT TO SEE.

SPIDEY COULD CLIMB BACK TO FIRST PLACE

FOUR DAY MLK WEEKEND NUMBERS CAME IN WITH PARAMOUNT/SPYGLASS ENTERTAINMENT'S "SCREAM" AT $34M & SONY/MARVEL'S "SPIDER-MAN: NO WAY HOME" WITH $25M & $702.9M/DOM. IF "SCREAM'S" THREE DAY $30M TOTAL SKIDS 55% IN WEEKEND TWO, IT WILL DO ABOUT $13.5M. IF IN WEEKEND FIVE SPIDEY'S DOWN 25% FROM $20.1M (WEEKEND FOUR FELL 23%), IT WILL DO ABOUT $15M. WEB SLINGER COULD CLIMB BACK TO FIRST PLACE

BOXOFFICE FIZZLE NOT SIZZLE THIS WEEKEND

MIRACLES ARE ALWAYS POSSIBLE -- AND THAT'S WHAT IT WILL TAKE FOR EITHER OF THIS WEEKEND'S WIDE OPENINGS TO PUT SMILE ON EXHIBITORS' FACES. NEITHER UNIVERSAL/MISSION PICTURES' PG-13 FAITH-BASED ROMANTIC HISTORICAL DRAMA "REDEEMING LOVE," OPENING AT ABOUT 1,800 THEATRES, NOR GRAVITAS VENTURES' PG PERIOD PIECE ACTION ADVENTURE "THE KING'S DAUGHTER," OPENING AT 2,000+ LOCATIONS, APPEAR TO BE STRONG FIRST CHOICE FILMS FOR MOVIEGOERS.

WITHOUT "MORBIUS" JANUARY GOES OUT LIKE A LAMB

LACKLUSTER PROGRAMMING WOULD HAVE BEEN BAD ENOUGH AS ORIGINALLY PLANNED, BUT NOW THAT SONY/MARVEL'S SAFE BET HIT "MORBIUS" IS ISOLATING UNTIL STRONGER RELEASE DATE 4/1, JANUARY WILL GO OUT LIKE A LAMB (WITH APOLOGIES TO MARCH!). THERE AREN'T EVEN ANY WEAK WIDE OPENINGS TO TALK ABOUT. BY NOT TRYING TO BRING AUDIENCES BACK TO THEATRES IN JANUARY, HOLLYWOOD'S HURTING ITSELF NOT JUST ITS EXHIBITOR PARTNERS

BEATLES CONCERT SHOULD BOOM IN EXCLUSIVE IMAX RUNS

ONE BRIGHT SPOT SHOULD BE KNOCK-OUT NUMBERS FOR DISNEY/20TH CENTURY'S EXCLUSIVE IMAX RELEASE 1/30 OF PETER JACKSON'S PG-13 "THE BEATLES: GET BACK - THE ROOFTOP CONCERT." SIXTY MINUTE DIGITALLY REMASTERED IMAX SCREENINGS SHOULD DRAW BEATLES FANS FROM MULTIPLE AGE DEMOS. FILM CELEBRATING LANDMARK PERFORMANCE'S ANNIVERSARY WILL PLAY AT SELECT IMAX THEATRES WITH FILMMAKER Q&A VIA SATELLITE. PERFECT EVENT PROGRAMMING TO GET PEOPLE OFF COUCHES. GLOBAL THEATRICAL RELEASE OF "ROOFTOP CONCERT" WILL RUN 2/11-13.

"GET BACK" WOULD HAVE BEEN THEATRICAL EVENT

FABULOUS FOOTAGE FROM BEATLES' FINAL LIVE CONCERT, PERFORMED 1/30/1969 ON ROOF OF APPLE CORPS' SAVILLE ROW HEADQUARTERS BUILDING IN LONDON, IS FROM 468 MINUTE THREE PART DOCU MINI-SERIES THAT PREMIERED ON DISNEY+ AT THANKSGIVING. ORIGINAL PLANS WERE FOR THEATRICAL LENGTH FILM WITH WIDE RELEASE 8/27/21 THAT WOULD HAVE BEEN MAJOR EVENT, BUT PANDEMIC PRESSURES INTERFERED AND IT BECAME SUBSCRIBER MAGNET FOR DISNEY+.