Film Detail

The Accursed (Gravitas Ventures)

NR 1 hour 25 minutes
Horror

Release Date: November 12, 2021
Theatrical / Limited

Hana spends twenty years suppressing a maleficent curse that was placed upon her bloodline, only to have a family member knowingly release it forcing her to kill or to be killed.

LOOKING AHEAD, EXHIBITORS CAN EXPECT SIZZLING JULY FOURTH WEEKEND TO FOLLOW POWERFUL MEMORIAL DAY & BLAZING HOT JUNE TICKET SALES. PERFECT TIMING THAT 7/4 FALLS ON MONDAY THIS YEAR. THAT MEANS FOUR DAY WEEKEND WITH MANY PEOPLE OFF FROM WORK. GOOD NEWS IS HOLIDAY TENTPOLE LAUNCH, UNIVERSAL/ILLUMINATION ENTERTAINMENTS' PG ANIMATED COMEDY ADVENTURE "MINIONS: THE RISE OF GRU," IS PERFECT FAMILY FARE. SERIES' ORIGINAL EPISODE, "MINIONS," WHICH REPORTEDLY COST $74M TO MAKE, OPENED 7/10/15 TO $115.7M. WOUND UP DOING $336M/DOM + $823.4M/INT = $1.2B/WW....

MEMORIAL DAY'S LOOKING BETTER WITH MID-WEEK PROJECTIONS BY EXHIBITORS & HOLLYWOOD HANDICAPPERS UP FROM CAUTIOUS ORIGINAL $75-100M FOUR DAY RANGE FOR PARAMOUNT/SKYDANCE MEDIA'S "TOP GUN: MAVERICK." EXHIBS NOW THINK $81-92M FOR THREE DAYS WITH SOME MOVING UP TO $125M FOR FOUR DAYS. MEDIA ESTIMATES VARY, BUT GENERALLY PUT FOUR DAY HOLIDAY FRAME AT $92-100M+ ADDING THAT IT COULD COME IN ABOVE $100M. "MAVERICK," WHICH REPORTEDLY COST $170M TO PRODUCE, IS GOING INTO 4,732 DOMESTIC THEATRES, MAKING IT ALL-TIME WIDEST THEATRE TOTAL....

ANYTHING OVER $64.9M THAT TOM CRUISE'S "WAR OF THE WORLDS" OPENED TO 6/29/05 WILL BE NEW CAREER BEST FOR HIM. WHATEVER HAPPENS THIS WEEKEND, HEADLINE WILL BE: "MAVERICK" IS BIGGEST OPENING EVER FOR CRUISE. IN AGE WHERE MARVEL MOVIES ROUTINELY KICK OFF TO $150-$200M, WORTH NOTING CRUISE IS SUPERSTAR NOT SUPERHERO. SO WE SHOULDN'T BE COMPARING "MAVERICK" TO DOCTOR STRANGE OR SPIDER-MAN. WILL DEFINITELY HELP "MAVERICK" ROTTEN TOMATOES SCORES ARE THROUGH THE ROOF -- 97% CRITICS & 99% AUDIENCE, WHICH MEANS GREAT WORD OF MOUTH!...

LATE WEEK TRACKING SHOWS "MAVERICK" INCHING UP WITH -25M DEMO. FIRST CHOICE SCORES FOR -25M ARE NOW FIVE POINTS OVER NORM. EARLIER THIS WEEK, THEY WERE FOUR POINTS OVER NORM. -25F ARE NOW FOUR POINTS OVER NORM, BUT THEY WERE SEVEN POINTS UP EARLIER IN WEEK. OLDER DEMOS ARE BOTH DOWN SLIGHTLY FROM EARLIER THIS WEEK. +25M ARE STILL TOP DEMO WITH 12 POINTS OVER NORM VS. 15 POINTS OVER NORM BEFORE. +25F ARE NOW 10 POINTS OVER NORM COMPARED TO 11 POINTS OVER NORM BEFORE. ...

LATE WEEK TRACKING SHOWS IMPROVED FIRST CHOICE NUMBERS FROM +25M FOR DISNEY/20TH CENTURY'S "THE BOB'S BURGERS MOVIE." ALL DEMOS ARE NOW AT OR EQUAL TO NORM. +25M WERE TWO POINTS UNDER NORM EARLIER THIS WEEK, BUT ARE NOW EQUAL TO NORM. -25M DEMO IS EQUAL TO NORM, BUT DOWN ONE POINT FROM BEFORE. EXHIBS ARE THINKING $9-12M FOR THREE DAYS AT 3,400 THEATRES. MEDIA ANALYSTS ARE $10-14M FOR FOUR DAYS. CRITICS ARE HOT FOR "BURGERS" WITH 90% ON RT. NO AUDIENCE SCORE TO REPORT YET. ...

WB/ROADSHOW ENTERTAINMENT'S OSCAR CONTENDER "ELVIS" PREMIERED MID-WEEK AT 75TH ANNUAL CANNES FILM FESTIVAL, RECEIVING 10 MINUTE STANDING OVATION. THAT'S SAID TO BE LONGEST THUS FAR FOR ANY PICTURE THIS YEAR. BAZ LUHRMANN'S MUSICAL BIO-DRAMA STARS AUSTIN BUTLER AS PRESLEY & TOM HANKS AS COLONEL TOM PARKER, WHO DISCOVERED ELVIS & MANAGED HIS CAREER FOR 20 YEARS. CANNES MEDIA SPOTLIGHT WILL HELP DRIVE "ELVIS" OPENING 6/22 INTERNATIONALLY & 6/24 DOMESTICALLY. BEST DEFINITE INTEREST DEMO IS +25M, BUT AT THIS EARLY POINT THEY'RE STILL ONE POINT UNDER NORM. NEXT BEST ARE -25F, WHO ARE TWO POINTS UNDER NORM. PLENTY OF TIME LEFT FOR DOMESTIC MARKETING CAMPAIGN TO HEAT UP PRE-OPENING. ...

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